More on the Corporatization of Big-Time College Football and Our Institutions

ACADEME BLOG

In yesterday’s post, I highlighted the disproportion between the revenues being generated by major college football programs and the value of the scholarships provided to the 85 players per team permitted to receive scholarships.

If the compensation being received by the players seems disproportionately low, that being received by the coaches heading major programs seems disproportionately high—if not in comparison to the revenues being generated, certainly in comparison to what the players are receiving and in comparison to what anyone else in the universities is receiving, including the very generously compensated presidents. (Let me be clear: I am not at all suggesting that the presidents’ compensation be increased to what the coaches are receiving. I am, in effect, raising the issue of why the coaches’ salaries have gotten so high, and I am not at all questioning why the presidents’ salaries are not even higher than what they already are.)

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