Spending Money to Make More Money to Spend

ACADEME BLOG

Writing for University Business, Ray Bendici provides an “Inside Look [at] College Stadiums.” The implications of the focal statistic in the second paragraph are worth considering. And the name of the expert quoted throughout the article seems one of those ironic pairings of name and occupation:

“Colleges now enhance game-day experiences with more luxury suites and better wireless connectivity in an effort to lure fans away from the comforts of home and to the stadium.

“In 2014, nearly one-fifth of the total expenses for athletics at public universities was dedicated to facilities and equipment, according to the Knight Commission on Intercollegiate Athletics. As a result, hundreds of millions of dollars are being doled out annually to build or renovate stadiums, with the focus on creating experiences beyond just attending a sporting event.

“’Every university is trying to up its game, trying to compete with TV to draw people into…

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